Facebook is not just a platform for connecting with friends and family; it is also a powerful tool for businesses to reach their target audience. One of the key features that Facebook offers to businesses is the Business Manager account. This account allows businesses to manage their Facebook pages, ad accounts, and assets in one centralized location. In this article, we will guide you through the steps to create a Business Manager account on Facebook.
Step 1: Accessing Business Manager
To begin the process, you will need to have a personal Facebook account. If you don’t have one, you can create it by visiting www.facebook.com and following the sign-up instructions. Once you have a personal account, log in to it.
Step 2: Navigating to Business Manager
After logging in to your personal account, go to the Facebook Business Manager homepage by visiting business.facebook.com. If you are not automatically redirected to the Business Manager page, click on the menu icon in the top-right corner of your Facebook homepage and select “Business Manager” from the drop-down menu.
Step 3: Creating Your Business Manager Account
On the Business Manager homepage, click on the “Create Account” button. You will be prompted to enter a name for your business. Choose a name that accurately represents your business and click “Continue”.
Step 4: Adding Your Business Details
After creating your Business Manager account, you will be asked to provide some additional details about your business. Fill in the required fields, including your business email address and the name of your business’s primary Facebook page. If you don’t have a Facebook page for your business yet, you can create one at this stage. Click “Submit” once you have entered all the necessary information.
Step 5: Adding People to Your Business Manager Account
Now that you have set up your Business Manager account, it’s time to add people who will have access to it. Click on the “Add People” button and enter the email addresses of the individuals you want to invite. You can assign different roles to each person, such as admin, employee, or analyst, depending on the level of access you want them to have. Once you have added all the people you want, click “Next”.
Step 6: Assigning Assets to Your Business Manager Account
Assets include Facebook pages, ad accounts, and other assets that are associated with your business. In this step, you can assign existing assets or create new ones. To assign existing assets, click on the “Add Assets” button and select the assets you want to add from the drop-down menu. To create new assets, click on the “Create New” button and follow the instructions. Once you have assigned all the necessary assets, click “Save Changes”.
Step 7: Verifying Your Business
To ensure the security and legitimacy of your business, Facebook may require you to verify your business. This can be done by providing additional documentation or by requesting a verification code through a phone call or a postcard. Follow the instructions provided by Facebook to complete the verification process.
Step 8: Exploring Business Manager
Congratulations! You have successfully created your Business Manager account on Facebook. Take some time to explore the various features and tools that Business Manager offers. You can manage your Facebook pages, ad accounts, and assets, as well as collaborate with team members and track performance metrics.
Remember, having a Business Manager account on Facebook can greatly streamline your business’s Facebook presence and make it easier to manage your online advertising efforts. So, if you haven’t already, create your Business Manager account today and take your business to the next level on Facebook.
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Disclaimer: Facebook’s interface and features are subject to change over time. The steps provided in this article are based on the current version of Facebook Business Manager as of the date of writing.
